Referral Partners for Your Junk Removal Business = FREE LEADS
Who is Lewis, and why should you even listen to him? I’m glad you asked. Too many silly people on the internet to listen to all of them. I own Bl...
There’s a lot that goes into building a website for your junk removal business. In this day and age, the whole “build it and they will come” notion is outdated and couldn’t be further from the truth when it comes to websites.
Not only does your website need to work on various devices like desktops, cell phones, and tablets, it also needs to be built in a way that attracts customers and convert them into leads.
That’s why we’ve written this handy guide about 12 things your junk removal website needs to succeed.
Before we start though, you need to know that when we build a website for your junk removal business there’s a whole lot more than 12 factors that we take into consideration!
But for the sake of keeping things brief, we’ve written about the 12 most important factors in this article. Let’s get started.
According to statistics, 55% of the world’s website visits come from a mobile device. If your website doesn’t work properly on mobile, i.e. it’s not mobile responsive, then you are effectively losing over half of your potential business.
The number of mobile internet users increases every year, and we don’t expect that number to slow down any time soon!
Have you ever heard the phrase “the confused mind says no”? Well if visitors to your site are confused and they can’t navigate with ease, or they can’t find the information they’re looking for, they are most likely to give up and go elsewhere.
A well-built website makes it easy for users to navigate and find what they are looking for.
The words on your site matter! Having unique and professionally crafted content on your site is so important. Not only is it important to rank in Google searches, and get found by people searching the web, but it is important for user engagement.
A call to action (CTA) is a feature on your website that prompts users to take action. This might be a “call us” or a “book an appointment” button. The way these are placed on your website is strategic and based on years of experience, knowing what does and what does not drive users to take action.
It’s one thing getting users to your site, but it’s a whole other ballgame knowing how to convert them into leads.
People do business with people they know, like and trust. One way to build this connection with potential customers is to tell your story. One way to tell your story is to have a carefully crafted About Us page. You’d be very surprised at just how many people check the about us page before making an enquiry!
Search Engine Optimization (SEO) is the art, and science, of building your site with Google searches in mind.
Over 600,000 people in the US alone search for “junk removal” related keywords on Google every single month. (source AHREFs).
That’s why it is critical to make sure your site is optimized correctly to not only show up in those Google searches, but also attract clicks and site visits that turn into leads.
The internet is a big place and sadly, there are some dodgy characters out there. That’s why you need to ensure that your website is built and hosted on a secure solution that has measures in place to defend itself against malware and unlawful intrusion by hackers and the like.
They say that “content is king” and the best way to create regular, fresh content is to write a blog. Having a blog with articles that are informative and entertaining to your target audience not only helps to build trust and authority, Google loves it too!
Having an active and well thought-out blog will help drive more website visits and generate more leads for your junk removal business.
Having detailed pages on your website about all the services you provide, and what areas you service, is so important. Your website service pages need to be structured and written in a way that is easy for users to navigate, simple to understand, and provides enough information and know-how to establish you as the go-to professional in your area for junk removal.
If you’re providing an amazing service and delivering a fantastic junk removal experience to your customers, then getting reviews and testimonials should be a breeze.
Your website needs to proudly display your happy customer stories in a way that compels site visitors to want to do business with you.
A website needs to be built on the right software technology so it’s easy to change and update. The last thing you want is to have to re-build your website when it’s time to update it, so make sure whatever technology you start with is going to allow updates and changes without any hassle.
The last point, but definitely not least, is social media. You need a social media presence and you need to make sure your website makes it easy for customers to find you on social media. This could be in the form of simple icons or links, or even a social media feed on your website. Social media is another strong form of social proof where you can share success stories, information about your junk removal business and the services you offer.
Not only does having a strong social media presence show that you are a modern and active organization, but social media is another free way to build your audience, drive traffic to your website, and generate more leads.
So there you have it, 12 tips to help you build a successful website for your junk removal business.
Here at Blue Crocus solutions, we specialize in junk removal marketing and have a huge portfolio of successful websites we’ve built for local business owners.
We know what works, and what doesn’t, so if you would like a free website audit or a chat with our team please feel free to contact us at your earliest convenience.
Thank you for reading and all the best with your junk removal business!
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